Betfair Targets Canadian Market

A new free play product has been launched by online betting exchange Betfair, specifically targeting the Canadian market. It will go live on Betfair Casino&s .net site, with content provided by Play’n GO.

It was stated by Ashley Chase, Betfair&s Games Product Manager that “Betfair is and has always been a pioneering brand. We researched a number of games providers for BetfairCasino.net and Play&n GO was the clear winner. Play&n GO games and their attention to providing superior, unique gaming experiences are an excellent fit with our brand.”

In addition, Robert Skogh, Business development Director at Play&n GO said: “We are happy to be selected to provide Betfair with our complete casino content for this unique project. The games can only be played for fun but players still have to log in to play. We look forward to a successful cooperation and a long-term partnership with Betfair.”